Jun 22, 2009
Phil Keoghan’s Next “Amazing” Partnership
As you know, in April, Phil Keoghan, host of CBS’s The Amazing Race, set out on the biggest physical and mental challenge of his life – biking 3,500 miles in just 40 days from coast to coast across America. Phil’s efforts, combined with GNC’s in-store fundraising campaign, generated $500,000 for the MS cause.
Special promotion for the MS movement!
Phil was so enthused by the outpouring of nationwide support that they want to keep the momentum of his ride going through a special fundraising opportunity for the Society!
Phil fueled his ride with NOW One Square Meals (NOW OSM: www.nowosm.com). NOW OSM has agreed to share a portion of profits from every bar sold now through the end of September. In addition, GNC is offering a 2 for 1 deal on NOW OSM bars sold through July 30. The goal is to raise another $200,000 for the Society! Funds raised will go to support national Bike MS awareness as well as supporting overall Society efforts. **
(** 10 cents on the sale of every NOW OSM bar June 12 through September 30 will go back to the National MS Society. During the GNC 2 for 1 promotion June 12 – July 30, the purchase of one bar will mean 20 cents back to the Society for every sale.)