Bike MS: bkm/Steelcase Ride presented by Louis Dreyfus Commodities offers some fantastic incentives for reaching high fundraising totals. These prizes are subject to change from year to year. These prizes are only available to those who reach the fundraising goals listed. Here is a list of incentives for 2011
| Fundraise | Prize |
| $15,000 | Bike MS Jersey, Bike MS Shorts, Cyclocomputer and $350 Visa Gift Card |
| $10,000 | Bike MS Jersey, Bike MS Shorts and Cyclocomputer |
| $7,500 | Bike MS Jersey, Wind Guard Pants and Cyclocomputer |
| $5,000 | Bike MS Jersey, Bike MS Shorts |
| $2,500 | Bike MS Jersey and Bike MS Cycling Gloves |
| $1,300 | Bike MS Jersey and bike MS Cycling Cap |
| $800 | Bike MS Jersey |
| $250 | Bike MS Socks |
| $125 | Bike MS T-Shirt (distributed on ride day) |
Prize deadline is Friday, July 6, 2012