May 04, 2012
FOR IMMEDIATE RELEASE CONTACT: Susan Ashline
May 3, 2012 OFFICE: 1-800-FIGHT-MS (press 2)
Tiny Town Employer’s Huge Heart for Charity
Edmeston, NY− The town’s website says it best: “Edmeston is an old town with a strong heart. It has a reputation for being a close knit, caring community.”
And the community’s largest employer embodies that motto. With its workforce nearly half the size of the entire town, NYCM Insurance supports its nearly 700 employees in their charitable efforts, which involve a dozen or more fundraising events year-round.
“The caliber of employees we have is second to none when it comes to giving back,” said Kathleen Dennin, with NYCM sales and marketing.
It begins in February, when workers support women with heart disease by wearing red for one day, and buying pins to raise money for the cause. That’s followed by employees organizing teams for numerous walks, runs and cycling events to raise money for causes including heart disease, cancer, autism, diabetes and -- this Sunday -- multiple sclerosis.
This weekend, more than 50 employees will team up for Walk MS, the National MS Society’s biggest annual fundraiser. NYCM has had Walk MS teams for the last 15 years. It started as Char’s Team, with just six members, but a decade ago changed to Team NYCM and grew in size as more employees were diagnosed with MS.
“I think NYCM is involved with these charity events because so many of its employees are affected one way or another with the reason for these events,” said Belinda Hoagland, an operator in NYCM’s underwriting department, who was diagnosed with MS four years ago.
Hoagland is on a committee that organized Walk MS and fundraisers around it, including an office raffle. It was executives at the company who designated “Casual for a Cause” day, a fundraiser that allowed employees to pay a dollar to dress casual. This raised more than $600 for the Walk MS corporate team.
“NYCM fosters the altruistic attitude of our employees by setting a good example by being large corporate sponsors and making it easy for employees to get involved and give back,” said Dennin.
The company allows its employees time off from work to arrange the events, and provides incentives for employees who reach different fundraising levels. The company also allows workers to register for charitable events on company time. Tuesday’s work day began with pre-registration drive for Walk MS Mohawk Valley. The National MS Society Upstate New York Chapter sent Campaign Manager Nikki Bomasuto into the workplace to help with pre-registration.
“NYCM is full of gracious, eager and committed folks. This is a family event for them, so many employees also register their families to walk,” said Bomasuto. “They continue to be one of our top teams each year.”
“It's amazing how employees open their wallets and give more when it comes to helping those in need or for helping to find a cure,” said Dennin, who plans to march with her coworkers on Sunday at the Masonic Care Community campus in Utica.
Walk MS Mohawk Valley steps off at 10:00 a.m. Participants can register on site the day of the event, or online at www.msupsateny.org.
For more information, contact Susan Ashline, Communications Manager, 1-800-FIGHT-MS (press 2), Susan.Ashline@NMSS.org.
About Multiple Sclerosis and the National MS Society Upstate New York Chapter: Multiple sclerosis, an unpredictable, often disabling disease of the central nervous system, interrupts the flow of information within the brain and between the brain and the body. More than 12,400 people in Upstate New York are living with MS. The National MS Society Upstate New York Chapter offers a wide array of programs and services throughout the year for people with MS and their families, and raises money to fund MS research. The chapter serves 50 counties in Upstate New York. Call 1-800-FIGHT MS, or visit www.MSUpstateNY.org.